In early 2008, the Session, acting through the Executive Leadership Team (ELT) commissioned Dwayne Cogdill to revise our Christ Covenant Church logo. Dwayne and his wife, Melanie, are members of Christ Covenant, along with their two sons: Harry and Jack. Mr. Cogdill is an experienced graphics designer who operates St. Dwayne Design.
We gave Dwayne the task to do three things: update our logo to reflect the “new day” our church is experiencing, make the logo attractive to multi-generations, and maintain continuity with Christ Covenant’s core values and past history. The ELT solicited the help of five younger members, in their 20s and 30s, to help select a logo from several options created by Dwayne.
On November 30, 2008, during our unified worship service, the new logo was introduced both on the overhead visual screens and in the new bulletins. We would like to explain the new logo for your information.
The Concept: The Celtic Cross, long a symbol of Presbyterianism, is a rendition of Christ Covenant’s traditional motif. It is an ascending cross – tall and dominant – to communicate the preeminence of Jesus Christ, and thus reflecting our church’s theme verse taken from Colossians 1:18 – “And He is the head of the body, the church. He is the beginning, the firstborn from the dead, that in everything He might be preeminent” (ESV). This tall cross communicates the truth and power of Christ's resurrection. The living symbol is dynamic and colorful with clean, simple, bold and honest lines – the marks of authenticity and integrity. Its contemporary feel is forward-looking while its Celtic shape and repetition of our old logo speaks of our appreciation and reliance upon our doctrinal heritage. It is designed to create a sense of hopeful anticipation for the future.
The shapes: The Cross symbolizes the Gospel of Christ, the ancient church, Presbyterianism, and salvation by grace. The large rectangle is the sky and our spiritual future. The small rectangle, upon which the Cross rests, is the Cornerstone himself, Jesus Christ. (Eph. 2:20). The circle in the Cross points to eternity and the community of the church. The broken plane speaks of transcendence and life itself.
The colors: The logo employs three bold, contrasting and yet complementary colors. Teal blue is for the sky, heaven and “the not yet”. Gold is used for the glory of the Father, the royalty of the Son, and the power of the Spirit – the greatness of God. Brown reminds us of our home, the earth, “the here and now” and the fact of Christ's incarnation in our world.
The font: Dwayne chose a Bookman Font, called “Serif Font” that includes Roman, Italic, Bold and Bold Italic fonts, the letters are traditional letter forms but large and bold for readability and a contemporary look. Dwayne states, “This font reminds us that our faith has been passed down to us through the centuries, and that we stand on a timeless doctrinal heritage.”
There has been a lot that has gone into the concept, design and implementation of our new logo. You’ll be seeing it more and more: on the website, on stationary, in printed materials, on business cards, and as graphics for bulletins and screens on Sunday mornings. We thank God for all He’s done for us in Christ. We thank those pastors, leaders and saints who have gone before us to establish Christ Covenant Church. And we thank Dwayne Cogdill for his creative skills that he availed to us, to glorify Christ and encourage us.
Join with the elders in rejoicing under the shadow of this new logo. New Day. New Challenges. New Hope. But all under the Ancient of Days and His ever-living Son!
Michael F. Ross